JOGADOR N01

Intro

Based on the concept of a phygital edition, the project integrates the physical universe of the book with digital resources, expanding the narrative beyond the printed page. The new edition combines editorial and digital design, featuring a cover and layout inspired by synthwave aesthetics and retro video game culture, as well as an augmented reality filterdeveloped specifically for the work. The visual language was built from references to 8-bit game universes and synthwave aesthetics, translating the retrofuturistic tone of the narrative. The layout was designed to maintain rhythm and legibility, in line with the target audience and the textual density of the book. In parallel, a digital augmented reality component was developed as an extension of the reading experience. The AR filter, programmed to be activated at specific points in the layout, uses three-dimensional elements inspired by video game iconography and the book’s settings. The interaction is simple and direct, designed to enhance immersion without interrupting the reading flow.

Deliverables:

Editorial Design

Graphic Design

Strategy

AR

Credits

Graphic, Editorial and AR Design: Emanuel Barros 3D Design: Augusto Varella

Year

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2025

Client

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Personal Project

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